Baselane vs SimplifyEm
Baselane scores 7.5/10 vs 6.8/10. Best for: Small landlords and real estate investors who want free banking, rent collection, and bookkeeping in one place.
Baselane scores higher overall at 7.5/10 vs 6.8/10. Baselane is a smart pick for small landlords who want to earn interest on deposits while tracking rent and expenses for free. The banking-first approach is genuinely different from other PM tools. Just know you are trading maintenance tracking and vacancy features for that free price tag and 4.46% APY. The tiny review count means the platform is still early, so keep that in mind.
Baselane 
SimplifyEm Rank
#14 of 31
Rank
#24 of 31
Features
10/17
Features
16/17
Starting at
$0/mo
Starting at
$25/mo
User reviews
— (18)
User reviews
4.5/5 (150)
What they cost
| Baselane | SimplifyEm | |
|---|---|---|
| Starting at | Free /mo | $25 /mo |
| Free trial | Free tier available | 14 days |
| Number of plans | 1 | 3 |
What the pricing really means
At first glance, Baselane looks cheaper at $0/month vs $25/month. But sticker price is only part of the story. Look at what is included on the base plan, how many users you get, and whether you need add-ons to get the features you actually need. The $99/month plan that requires $200 in add-ons is actually more expensive than the $250/month plan that includes everything.
Where Baselane wins
- Truly free platform with no monthly fees or per-unit charges
- FDIC-insured banking accounts earning up to 4.46% APY on idle cash
- Auto-splits rental income by property so you always know where each dollar goes
- Built-in bookkeeping generates tax-ready reports without QuickBooks
Where SimplifyEm wins
- Transparent pricing with no feature gating across tiers
- Includes screening, rent collection, and maintenance at all levels
- Unlimited free training and 24/7 support
- Mobile app on iOS and Android
Where Baselane falls short
- Very small review base (under 20 on Capterra, not listed on G2)
- No maintenance request tracking, you still need a separate system for work orders
- No vacancy advertising or listing syndication
- Banking features require opening a Baselane account, which may not suit landlords with established bank relationships
Where SimplifyEm falls short
- Dated UI compared to modern competitors
- No integrations, no QuickBooks sync, no API
- Smaller user community
- Some billing and navigation issues reported
Who is each product built for?
Baselane
Target: 1-50 units
Baselane is a smart pick for small landlords who want to earn interest on deposits while tracking rent and expenses for free. The banking-first approach is genuinely different from other PM tools. Just know you are trading maintenance tracking and vacancy features for that free price tag and 4.46% APY. The tiny review count means the platform is still early, so keep that in mind.
SimplifyEm
Target: 1-100 units
SimplifyEm is straightforward affordable property management for landlords who do not need bells and whistles. No-feature-gating is refreshing and pricing competitive. Lacks integrations and modern UI that growing businesses need. Best for hands-on landlords with small portfolios.
Feature comparison
| Feature | Baselane | SimplifyEm |
|---|---|---|
| Tenant Management | ||
| Tenant screening | ||
| Online rent collection | ||
| Lease management | ||
| Tenant portal | ||
| E-signatures | ||
| Property Operations | ||
| Maintenance requests | ||
| Owner portal | ||
| Property inspections | ||
| Vendor management | ||
| Vacancy advertising | ||
| Finance & Reporting | ||
| Accounting/bookkeeping | ||
| Bank account management | ||
| Insurance tracking | ||
| Reporting/analytics | ||
| Platform | ||
| Document storage | ||
| Mobile app | ||
| API access | ||
Common questions
Baselane scores 7.5/10 vs SimplifyEm's 6.8/10 in our ranking. Baselane is the better pick for 1-50 units. SimplifyEm is better if you need small diy landlords who want simple management with no feature restrictions at the lowest price.
Baselane starts at $0/month. SimplifyEm starts at $25/month. Watch for add-on costs — the base price often does not include all features. Pricing last verified 2026-04-01.
Baselane: Free tier available. SimplifyEm: Yes, 14-day free trial. Always test with your actual workflow before committing to an annual plan.
Baselane covers 10 of 17 features we track. SimplifyEm covers 16 of 17. SimplifyEm has broader feature coverage, but more features does not always mean better — pick the tool that covers what your business actually needs.
Yes, Baselane has a mobile app. SimplifyEm does too.
Yes. The main effort is migrating your data (customer lists, job history, invoices). Plan for 1-2 weeks of overlap where you run both. Most property management tools can import CSV data. Ask both vendors about migration support before you sign.
The bottom line
Pick Baselane if...
Small landlords and real estate investors who want free banking, rent collection, and bookkeeping in one place
Pick SimplifyEm if...
Small DIY landlords who want simple management with no feature restrictions at the lowest price