FieldEdge vs Sera
FieldEdge scores 7.5/10 vs 7.0/10. Best for: HVAC and plumbing shops that live in QuickBooks and need flat-rate pricing built in.
FieldEdge scores higher overall at 7.5/10 vs 7.0/10. FieldEdge is the pick for shops that depend on QuickBooks and need flat-rate pricing built into their FSM tool. The two-way QuickBooks sync is genuinely better than anyone else. But you will pay per tech, and it adds up. If QuickBooks integration is not your top priority, Housecall Pro or Jobber give you more features for less money.
FieldEdge 
Sera Rank
#10 of 35
Rank
#18 of 35
Features
13/17
Features
13/17
Starting at
$100/mo
Starting at
$399/mo
User reviews
4.1/5 (320)
User reviews
4.4/5 (100)
What they cost
| FieldEdge | Sera | |
|---|---|---|
| Starting at | $100 /mo | $399 /mo |
| Free trial | No | No |
| Number of plans | 3 | 1 |
What the pricing really means
At first glance, FieldEdge looks cheaper at $100/month vs $399/month. But sticker price is only part of the story. Look at what is included on the base plan, how many users you get, and whether you need add-ons to get the features you actually need. The $99/month plan that requires $200 in add-ons is actually more expensive than the $250/month plan that includes everything.
Where FieldEdge wins
- Best QuickBooks integration in the FSM space, two-way sync that actually works
- Built-in flat-rate pricebook with Good/Better/Best presentation for techs
- Maintenance agreement tracking and automated renewal billing
- Strong dispatch board for managing 5-30 tech operations
Where Sera wins
- Dynamic Dispatcher automatically assigns the right tech based on capability, availability, and priority
- Customer Hub lets homeowners book, manage, and pay for services directly online
- Built specifically for residential trades with a focus on protecting margins and profitability
- Clean, user-friendly interface with minimal learning curve compared to ServiceTitan
Where FieldEdge falls short
- Per-user pricing gets expensive fast. A 15-tech shop pays $1,500-$2,250/month
- No customer portal or online booking
- Mobile app is functional but not as polished as Housecall Pro or Jobber
- No marketing tools, no review management
Where Sera falls short
- Starting at $399/month is expensive for very small operations with 1-2 techs
- Limited integration options compared to platforms like Zuper or Jobber
- Data migration from previous systems is problematic with information not carrying over cleanly
- Scheduling has limitations on appointment management and technician capacity
Who is each product built for?
FieldEdge
Target: 5-50 technicians
FieldEdge is the pick for shops that depend on QuickBooks and need flat-rate pricing built into their FSM tool. The two-way QuickBooks sync is genuinely better than anyone else. But you will pay per tech, and it adds up. If QuickBooks integration is not your top priority, Housecall Pro or Jobber give you more features for less money.
Sera
Target: 3-20 technicians
Sera is purpose-built for residential HVAC, plumbing, and electrical contractors who want automated dispatching and margin protection without the complexity of ServiceTitan. The $399/month starting price makes it impractical for solo operators. It works best for shops with 3-15 techs that want to stop manually dispatching and start tracking profitability per job.
Feature comparison
| Feature | FieldEdge | Sera |
|---|---|---|
| Scheduling & Dispatching | ||
| Scheduling | ||
| Dispatching | ||
| GPS tracking | ||
| Online booking | ||
| Invoicing & Payments | ||
| Invoicing | ||
| Estimates | ||
| Payment processing | ||
| QuickBooks integration | ||
| Operations | ||
| Mobile app | ||
| Customer portal | ||
| Inventory management | ||
| Maintenance agreements | ||
| Reporting | ||
| Growth | ||
| Marketing tools | ||
| Review management | ||
| AI features | ||
| API access | ||
Common questions
FieldEdge scores 7.5/10 vs Sera's 7.0/10 in our ranking. FieldEdge is the better pick for 5-50 technicians. Sera is better if you need residential hvac and plumbing contractors who want to focus on protecting profit margins and automating dispatch.
FieldEdge starts at $100/month. Sera starts at $399/month. Watch for add-on costs — the base price often does not include all features. Pricing last verified 2026-03-01.
FieldEdge: No free trial. Sera: No free trial. Always test with your actual workflow before committing to an annual plan.
FieldEdge covers 13 of 17 features we track. Sera covers 13 of 17. Both are tied on feature coverage, but more features does not always mean better — pick the tool that covers what your business actually needs.
Yes, FieldEdge has a mobile app. Sera does too.
Yes. The main effort is migrating your data (customer lists, job history, invoices). Plan for 1-2 weeks of overlap where you run both. Most field service management tools can import CSV data. Ask both vendors about migration support before you sign.
The bottom line
Pick FieldEdge if...
HVAC and plumbing shops that live in QuickBooks and need flat-rate pricing built in
Pick Sera if...
Residential HVAC and plumbing contractors who want to focus on protecting profit margins and automating dispatch