Glofox vs Virtuagym
Glofox scores 7.8/10 vs 6.8/10. Best for: Boutique fitness studios and franchises that want a custom branded member app and multi-location tools.
Glofox scores higher overall at 7.8/10 vs 6.8/10. Glofox is strong for boutique studios and franchises prioritizing branded apps and multi-location scalability. The opaque pricing is a drawback for comparison shoppers. Not ideal for solo trainers or micro-gyms.
Glofox 
Virtuagym Rank
#9 of 21
Rank
#19 of 21
Features
15/18
Features
17/18
Starting at
Custom
Starting at
$29/mo
User reviews
4.5/5 (420)
User reviews
4.4/5 (318)
What they cost
| Glofox | Virtuagym | |
|---|---|---|
| Starting at | Contact for pricing | $29 /mo |
| Free trial | No | No |
| Number of plans | 4 | 3 |
What the pricing really means
Virtuagym publishes their pricing upfront, which is a good sign. Glofox requires you to contact sales for a quote. When a company hides pricing, it usually means the cost is high enough that they want a salesperson to justify it before you see the number. Always ask for total year-one cost, not just the monthly subscription.
Where Glofox wins
- Custom branded mobile app included at higher tiers for strong brand presence
- Clean intuitive interface staff learn quickly
- Strong multi-location and franchise management
- Solid payment and lead management integrations
Where Virtuagym wins
- Built-in nutrition app and workout app unique in category
- Scales well for multi-location chains
- Strong onboarding experience
- Comprehensive scheduling, billing, coaching, and community
Where Glofox falls short
- No public pricing, must go through sales call
- Reporting limited on lower plans
- Costs escalate with add-ons and growth
- Occasional booking system glitches
Where Virtuagym falls short
- No transparent pricing beyond $29/mo entry
- Interface dated and slow between modules
- No free trial
- Setup fees and unexpected charges reported
Who is each product built for?
Glofox
Target: 1-100+ locations
Glofox is strong for boutique studios and franchises prioritizing branded apps and multi-location scalability. The opaque pricing is a drawback for comparison shoppers. Not ideal for solo trainers or micro-gyms.
Virtuagym
Target: 1-50+ locations
Virtuagym is solid for larger gyms and chains especially in Europe wanting nutrition and workout tools. The $29/mo starting price is misleading as most need custom-quoted higher plans. Not for small studios or budget-conscious operators.
Feature comparison
| Feature | Glofox | Virtuagym |
|---|---|---|
| Scheduling & Booking | ||
| Class/session scheduling | ||
| Online booking | ||
| Attendance tracking | ||
| Members & Staff | ||
| Member management | ||
| Membership plans | ||
| Staff management | ||
| Client portal/app | ||
| Payments & Billing | ||
| Payment processing | ||
| Automated billing | ||
| Retail/POS | ||
| Fitness Tools | ||
| Workout/program builder | ||
| Mobile app (client) | ||
| Mobile app (staff) | ||
| Waivers/forms | ||
| Marketing & Growth | ||
| Website builder | ||
| Marketing/email tools | ||
| Reporting/analytics | ||
| Integrations/API | ||
Common questions
Glofox scores 7.8/10 vs Virtuagym's 6.8/10 in our ranking. Glofox is the better pick for 1-100+ locations. Virtuagym is better if you need european fitness chains wanting nutrition planning and workout tools bundled with management.
Glofox uses custom pricing (contact sales). Virtuagym starts at $29/month. Watch for add-on costs — the base price often does not include all features. Pricing last verified 2026-03-01.
Glofox: No free trial. Virtuagym: No free trial. Always test with your actual workflow before committing to an annual plan.
Glofox covers 15 of 18 features we track. Virtuagym covers 17 of 18. Virtuagym has broader feature coverage, but more features does not always mean better — pick the tool that covers what your business actually needs.
No, Glofox does not have a mobile app. Virtuagym does not have one either.
Yes. The main effort is migrating your data (customer lists, job history, invoices). Plan for 1-2 weeks of overlap where you run both. Most gym & fitness studio tools can import CSV data. Ask both vendors about migration support before you sign.
The bottom line
Pick Glofox if...
Boutique fitness studios and franchises that want a custom branded member app and multi-location tools.
Pick Virtuagym if...
European fitness chains wanting nutrition planning and workout tools bundled with management.