DoorLoop vs Entrata
DoorLoop scores 8.0/10 vs 7.8/10. Best for: Landlords and small property managers with 10-100 units who want the cleanest interface and best user experience in the category.
DoorLoop scores higher overall at 8.0/10 vs 7.8/10. Buy DoorLoop if you manage under 100 units and want the cleanest, most modern interface in property management. The user ratings are earned. Skip if you have 200+ units, because the $3/unit add-on makes it one of the most expensive options at scale.
DoorLoop 
Entrata Rank
#3 of 31
Rank
#6 of 31
Features
17/17
Features
17/17
Starting at
$59/mo
Starting at
Custom
User reviews
4.8/5 (925)
User reviews
4.6/5 (1150)
What they cost
| DoorLoop | Entrata | |
|---|---|---|
| Starting at | $59 /mo | Contact for pricing |
| Free trial | No | 0 days |
| Number of plans | 3 | 1 |
What the pricing really means
DoorLoop publishes their pricing upfront, which is a good sign. Entrata requires you to contact sales for a quote. When a company hides pricing, it usually means the cost is high enough that they want a salesperson to justify it before you see the number. Always ask for total year-one cost, not just the monthly subscription.
Where DoorLoop wins
- Highest user ratings in property management: 4.8/5 on both G2 and Capterra. Users consistently praise the interface and onboarding experience
- Modern, clean UI that feels like a consumer app. Landlords who struggled with Buildium or AppFolio find DoorLoop easier to navigate
- Even the $59/mo Starter plan includes tenant screening, SMS notifications, and maintenance tracking. No feature gating on essentials
- Zapier integration on Premium connects to 5,000+ apps, so you can automate lease reminders, accounting syncs, and notification workflows
Where Entrata wins
- True single-platform solution replacing 5-6 separate tools for multifamily operations
- ELI AI assistant generates resident emails, translates maintenance requests, and creates marketing content
- Marketing tools syndicate listings with analytics tracking occupancy trends and leasing performance
- Strong user ratings with 4.6 stars across both G2 and Capterra from 1,100+ reviews
Where DoorLoop falls short
- $3/unit fee stacks on top of the base price: a 100-unit portfolio on Starter pays $59 + $300 = $359/mo, which adds up fast
- eSignatures cost extra on Starter and Pro. You need Premium at $169/mo base to get unlimited digital signatures included
- Onboarding fees range from $199-$499 unless you negotiate a waiver during a promotion period
- Some users report surprise charges showing up on invoices for features they thought were included in their plan
Where Entrata falls short
- Pricing is entirely custom and quote-based — no published rates or self-serve signup
- No free trial means full commitment before you can evaluate the platform
- Occasional bugs and slow performance reported, especially during peak usage
- Steep learning curve for smaller teams adopting the full feature suite
Who is each product built for?
DoorLoop
Target: 1-300 units
Buy DoorLoop if you manage under 100 units and want the cleanest, most modern interface in property management. The user ratings are earned. Skip if you have 200+ units, because the $3/unit add-on makes it one of the most expensive options at scale.
Entrata
Target: 1000-100000 units
Entrata is one of the most comprehensive multifamily property management platforms on the market, with AI capabilities that are genuinely ahead of most competitors. It excels at consolidating leasing, accounting, marketing, and resident management into one system. However, it is built for large operators — the custom pricing, lack of trial, and learning curve make it impractical for anyone managing fewer than a few hundred units.
Feature comparison
| Feature | DoorLoop | Entrata |
|---|---|---|
| Tenant Management | ||
| Tenant screening | ||
| Online rent collection | ||
| Lease management | ||
| Tenant portal | ||
| E-signatures | ||
| Property Operations | ||
| Maintenance requests | ||
| Owner portal | ||
| Property inspections | ||
| Vendor management | ||
| Vacancy advertising | ||
| Finance & Reporting | ||
| Accounting/bookkeeping | ||
| Bank account management | ||
| Insurance tracking | ||
| Reporting/analytics | ||
| Platform | ||
| Document storage | ||
| Mobile app | ||
| API access | ||
Common questions
DoorLoop scores 8.0/10 vs Entrata's 7.8/10 in our ranking. DoorLoop is the better pick for 1-300 units. Entrata is better if you need large multifamily operators who want a single platform covering leasing, accounting, marketing, and resident services.
DoorLoop starts at $59/month. Entrata uses custom pricing (contact sales). Watch for add-on costs — the base price often does not include all features. Pricing last verified 2026-03-01.
DoorLoop: No free trial. Entrata: No free trial. Always test with your actual workflow before committing to an annual plan.
DoorLoop covers 17 of 17 features we track. Entrata covers 17 of 17. Both are tied on feature coverage, but more features does not always mean better — pick the tool that covers what your business actually needs.
Yes, DoorLoop has a mobile app. Entrata does too.
Yes. The main effort is migrating your data (customer lists, job history, invoices). Plan for 1-2 weeks of overlap where you run both. Most property management tools can import CSV data. Ask both vendors about migration support before you sign.
The bottom line
Pick DoorLoop if...
Landlords and small property managers with 10-100 units who want the cleanest interface and best user experience in the category
Pick Entrata if...
Large multifamily operators who want a single platform covering leasing, accounting, marketing, and resident services