DoorLoop vs Innago
DoorLoop scores 8.0/10 vs 7.8/10. Best for: Landlords and small property managers with 10-100 units who want the cleanest interface and best user experience in the category.
DoorLoop scores higher overall at 8.0/10 vs 7.8/10. Buy DoorLoop if you manage under 100 units and want the cleanest, most modern interface in property management. The user ratings are earned. Skip if you have 200+ units, because the $3/unit add-on makes it one of the most expensive options at scale.
DoorLoop 
Innago Rank
#3 of 31
Rank
#7 of 31
Features
17/17
Features
12/17
Starting at
$59/mo
Starting at
$0/mo
User reviews
4.8/5 (925)
User reviews
4.9/5 (1000)
What they cost
| DoorLoop | Innago | |
|---|---|---|
| Starting at | $59 /mo | Free /mo |
| Free trial | No | Free tier available |
| Number of plans | 3 | 1 |
What the pricing really means
At first glance, Innago looks cheaper at $0/month vs $59/month. But sticker price is only part of the story. Look at what is included on the base plan, how many users you get, and whether you need add-ons to get the features you actually need. The $99/month plan that requires $200 in add-ons is actually more expensive than the $250/month plan that includes everything.
Where DoorLoop wins
- Highest user ratings in property management: 4.8/5 on both G2 and Capterra. Users consistently praise the interface and onboarding experience
- Modern, clean UI that feels like a consumer app. Landlords who struggled with Buildium or AppFolio find DoorLoop easier to navigate
- Even the $59/mo Starter plan includes tenant screening, SMS notifications, and maintenance tracking. No feature gating on essentials
- Zapier integration on Premium connects to 5,000+ apps, so you can automate lease reminders, accounting syncs, and notification workflows
Where Innago wins
- Actually free for landlords. No subscription fee, no unit cap, no 30-day trial bait. You pay $0/mo whether you have 5 units or 500
- Highest user ratings in PM software: 4.9/5 on both G2 and Capterra. Small landlords genuinely like using it
- Built-in e-signing saves you $15-25/mo you would otherwise spend on DocuSign or HelloSign for lease documents
- Covers listing, screening, leasing, rent collection, and maintenance tracking. A landlord with 20 units can run their entire operation here
Where DoorLoop falls short
- $3/unit fee stacks on top of the base price: a 100-unit portfolio on Starter pays $59 + $300 = $359/mo, which adds up fast
- eSignatures cost extra on Starter and Pro. You need Premium at $169/mo base to get unlimited digital signatures included
- Onboarding fees range from $199-$499 unless you negotiate a waiver during a promotion period
- Some users report surprise charges showing up on invoices for features they thought were included in their plan
Where Innago falls short
- Tenants pay the transaction fees (roughly $2.50 for ACH, 2.9% for cards). Some tenants complain about this, especially on larger rent amounts
- Fund transfers occasionally take 3-5 business days. If you rely on rent hitting your account by the 5th, the delay can squeeze cash flow
- Mobile app is bare-bones compared to the web version. Maintenance requests and reporting work better on a laptop
- No owner portal. If you manage properties for investors, you cannot give them login access to see statements and reports
Who is each product built for?
DoorLoop
Target: 1-300 units
Buy DoorLoop if you manage under 100 units and want the cleanest, most modern interface in property management. The user ratings are earned. Skip if you have 200+ units, because the $3/unit add-on makes it one of the most expensive options at scale.
Innago
Target: 1-500 units
Buy Innago if you are a landlord who wants free software that actually works for listing, leasing, and rent collection. The $0 price tag is real. Skip if you manage properties for investors who need their own portal, or if you need fast payment processing, because fund transfers can lag.
Feature comparison
| Feature | DoorLoop | Innago |
|---|---|---|
| Tenant Management | ||
| Tenant screening | ||
| Online rent collection | ||
| Lease management | ||
| Tenant portal | ||
| E-signatures | ||
| Property Operations | ||
| Maintenance requests | ||
| Owner portal | ||
| Property inspections | ||
| Vendor management | ||
| Vacancy advertising | ||
| Finance & Reporting | ||
| Accounting/bookkeeping | ||
| Bank account management | ||
| Insurance tracking | ||
| Reporting/analytics | ||
| Platform | ||
| Document storage | ||
| Mobile app | ||
| API access | ||
Common questions
DoorLoop scores 8.0/10 vs Innago's 7.8/10 in our ranking. DoorLoop is the better pick for 1-300 units. Innago is better if you need self-managing landlords with 1-100 units who want genuinely free software for leasing, screening, and rent collection with zero monthly fees.
DoorLoop starts at $59/month. Innago starts at $0/month. Watch for add-on costs — the base price often does not include all features. Pricing last verified 2026-03-01.
DoorLoop: No free trial. Innago: Free tier available. Always test with your actual workflow before committing to an annual plan.
DoorLoop covers 17 of 17 features we track. Innago covers 12 of 17. DoorLoop has broader feature coverage, but more features does not always mean better — pick the tool that covers what your business actually needs.
Yes, DoorLoop has a mobile app. Innago does too.
Yes. The main effort is migrating your data (customer lists, job history, invoices). Plan for 1-2 weeks of overlap where you run both. Most property management tools can import CSV data. Ask both vendors about migration support before you sign.
The bottom line
Pick DoorLoop if...
Landlords and small property managers with 10-100 units who want the cleanest interface and best user experience in the category
Pick Innago if...
Self-managing landlords with 1-100 units who want genuinely free software for leasing, screening, and rent collection with zero monthly fees